SCROLL, DESIRE, REPEAT
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CuratorCristiana Ursache
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Date17 Sep – 15 Oct 2025
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Artist
Dumitrița Gurău
Claudia Nicola Ungureanu
Daria Frozinschi
Lucreția Țîu
Teodora Prodan -
LocationGaleria cu Platani, Timișoara
Biography
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TEODORA PRODAN (b.2001) is a visual artist based in Iași, Romania. She is developing her artistic practice through her master's studies at the Faculty of Visual Arts and Design in Iași.
She is currently concerned with the creation of artist's books, illustrations and murals that reflect themes such as the subconscious, dream analysis, identity, the relationship between body and mind, as well as the reinterpretation of expressions from folklore. Deeply interested in the psychological and psychoanalytic side of art, she often explores the role of introspection and mental or emotional processes in the artistic act. This direction is reflected in exhibitions such as Demoted Taste (2024) and In Extenso (2025), where investigation becomes a tool for visual interrogation.
She contributed to the animation for the clothing collection of designer Bogdan Benea, within the Romanian Creative Week Iași (2022). He collaborates with the KSAK cultural space in Chisinau, starting from his debut artist book, a project that reinterprets Romanian proverbs in a contemporary visual key.
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DUMITRIȚA GURĂU (b. 1999, Republic of Moldova) is a visual artist, specializing in mural art. She graduated from the Faculty of Visual Arts and Design in Iași, where she is currently pursuing a doctoral program. The theme of her research, “Mural Art and the Aestheticization of Public Space. Alternatives to Urban Kitsch”, reflects the artist’s constant concerns about how the image of the city is shaped, perceived and interpreted through visual interventions.
The urban image is the center of her investigation, approached both from an artistic perspective, through works that reflect the dynamics and fragmentation of urban space, and from a theoretical perspective, which probes the role of mural art in the transformation of the everyday landscape. Her artistic practice includes both mural interventions and conceptual art projects, developed in relation to themes drawn from urban culture – from kitsch, advertising and consumption, to collective identity and marginal aesthetics. Through these works, he proposes a critical reflection on the way in which public space becomes a bearer of aesthetic, cultural and social meanings.
He has participated in collective exhibitions, including: Outsourced Practices (Aparte Gallery, Iași, 2024), Demoted Taste (Aparte Gallery, Iași, 2024), DIPLOMA SHOW – 10th Edition (Combinatul Fondului Plastic, Bucharest, 2023), WORKING TITLE 3 (Asociația Medium Contemporan MAGMA, Sfântu Gheorghe, 2023), UNFINISHED BUSINESS (Nicolae Tonitza Gallery, Iași, 2022), UNRAVELING FAILURE (FAVD, tranzit.ro/ Iași, 2022), and CRIZE NOI/MEDII VECHI (Aparte Gallery, Iași, 2021).
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CLAUDIA NICOLA UNGUREANU (b. 2002, Iași) is an emerging artist active in the field of contemporary visual practices, with a strong commitment to critical commentary and an interest in systemic issues related to political structures, as well as topics related to the protection of the planet's resources and the impact of its exploitation. She debuted through photography, exploring various techniques of image manipulation, both digital and analog. She later expanded her artistic approach to the medium of film, installation and performance art. She graduated from the "Faculty of Visual Arts and Design" in Iași, where she is currently pursuing a master's degree program specializing in photography and video art.
In addition to her academic work, she collaborates in photojournalistic projects, focusing on the social and human dimension of contemporary realities.
Her practice visually documents the diversity of human experiences, from women in prison to vulnerable communities and reflects on the challenges of today's society, with a focus on the intersections between the individual and the environment.
Among the most important activities in the artistic context: Graduation Highlights 2024 | Mixed installation entitled: The Women's Penitentiary "Târgșorul Nou" | July 2024, Borderline Art Space A Place, a Space, a Territory | Mixed installation entitled: "The Inauguration of Nothing" | June 2025, Aparte Gallery New Media Wave Art Prize | Mixed installation entitled: "The Wisdom of the Earth" | July 2025, Catinca Tăbăcaru Gallery
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DARIA FROZINSCHI (b. 2003) is an emerging artist from Iași, Romania. She is currently studying at the Faculty of Visual Arts and Design in Iași, specializing in Mural Art.
Her art is a dialogue between control and spontaneity, between precise structures and free gestures. Each project explores the relationship between form, color, and space, carrying echoes of the urban environment and the search for a personal visual identity. Through her works, she invites viewers to discover a universe where mural art, design, and visual experimentation intertwine, generating experiences that merge aesthetics with reflection. With an interest in mosaic, she was part of the Romanian Pavilion team at the Venice Art Biennale in 2024.
She has participated in exhibitions such as: In Extenso (Braunstein Palace, Iași, 2025), ATELIER35 (Iași, 2025, 2024, 2023), Demoted Taste (Aparte Gallery, Iași, 2024), and EQUUS I – GRAND GALOP (Iași, 2023).
The Event
We continue to exist within an illusion of necessity, exacerbated by the advertising industry and by the algorithms of digital platforms that generate and sustain aesthetic aspirations increasingly difficult to separate from personal identity. The desire to consume thus becomes an endless cycle: “scroll, desire, repeat.”
Planned obsolescence, aesthetic virality, and brand identity call into question the apparent freedom of personal choice. Within this dynamic, objects and images cease to serve functionality and instead operate as tools of visibility, replacing genuine need with aspirational fantasy. Whether adopting an ironic, poetic, or discursive register, the artists invite us to reflect on the ways in which consumerism redefines identity.
LUCREȚIA ȚÎU
LUCREȚIA ȚÎU (b. 2002, Republic of Moldova) is a visual artist, trained in mural art. She graduated with a bachelor’s degree in Mural Art from the National University of Arts “George Enescu” in Iași and is currently pursuing a master’s degree at the same institution.
Her artistic practice combines an interest in installation and murals with a constant fascination for the fantastic imaginary, elements that formed the conceptual core of her bachelor’s thesis and that continue to fuel her artistic research directions. Exploring dream worlds and fantastic elements, her works propose a symbolic escape from everyday life, filtered through a personal sensitivity towards themes such as the exploration of identity, dreams and the perception of reality.
She participated in group exhibitions such as Demoted Taste (Aparte Gallery, Iași, 2024), In Extenso (Braunstein Palace, 2025), as well as in the "Creative Healing" project, organized by the Save the Children Iași Association (October–November 2024 and April 2025 editions – present), where she was involved in artistic and therapeutic activities.